Bridging people, purpose, and possibility
I bring nonprofits, government, funders, and business together
to create lasting change for communities.
Welcome to
The NGO Coach
Kia ora, I’m Rochelle — a nonprofit specialist, coach and mentor, consultant, and sector connector.
I work alongside nonprofits, government, funders, and business to strengthen leadership, governance, and collaboration.
My expertise lies in helping organisations navigate complexity (working in the grey), build strategic clarity, and create the partnerships that turn big ideas into lasting impact.
I’m a connector and catalyst — bringing people together, bridging worlds, and creating the conditions for organisations to focus on what matters most: making a difference in their communities.
How I Can Help You
Strategic
Leadership
Guiding nonprofits, boards, and leaders to think bigger, act smarter, and grow sustainably.
Governance & Capacity Building
Strengthening boards and organisations through governance training, leadership development, and systems change.
Coaching &
Mentoring
Supporting NGO leaders to find clarity, confidence, and calm in the chaos of leadership.
Facilitating & Connecting
Designing and leading workshops, webinars, and hui that amplify diverse voices and spark collaboration.
Relationship &
Sector Building
Working across philanthropy, government, and community to create trust-based partnerships and lasting impact.
Your Survival Guide for Nonprofit Leadership
Running a nonprofit isn’t easy — the long hours, the tough calls, the constant juggle of people, purpose, and funding. You don’t have to carry it alone.
Sign up to my Substack, and you’ll get practical tips, honest stories, short videos, and ready-to-use tools designed to make your nonprofit journey lighter and more sustainable.
Paid subscribers get to join my monthly Q&A session.
What Others Say
“Rochelle is a generous and caring leader who instinctively works in a collaborative and relational way.
Having worked and collaborated with Rochelle over a number of years I know that she is an inclusive, positive, caring leader. She has a demonstrated track record of speaking up for change that shifts the power imbalance in the funding space and to create more seats at decision making tables.”
MICHELLE KITNEY
chief executive, Tūao Aotearoa / volunteering new zealand
“Rochelle is one of the sharpest thinkers in our sector. Her ability to hone in, and focus on an issue is such a huge asset to any situation. But alongside that, is her ability to mentor, connect and amplify the work and voice of others.
Rochelle is absolutely one of those generous wahine who create space for others, and actively seeks to open doors and invite others in. Her generosity of spirit and ability to share power is a key part of how she shows up in any given situation.”
NIKKI HURST
FORMER CHIEF EXECUTIVE, NZ Council of christian social services
“Ngā mihi nui ki a koe, Rochelle. The support you’ve given me has been truly invaluable. Your deep knowledge of the sector, and the way you’ve guided me through the challenges I face has made a huge difference.
Having someone who really understands these challenges, and who can offer both guidance and practical solutions, has been nothing short of epic! It’s clear that the way you give your support comes from a place of generosity and aroha.”
TAYLOR CURD,
CO-CHAIR, Wellington Pride Festival | Tū Whakahīhī e Te Whanganui-ā-Tara
“I was immediately impressed with Rochelle’s intellect, knowledge of community, drive to create change (and success in achieving it), and ability to communicate with and influence people across different sectors (community, business, Government).
Rochelle’s leadership approach means she can bring people from different backgrounds together in pursuit of shared objectives. Rochelle’s style is warm and inclusive – and she can deliver hard messages and what needs to be said in a constructive and respectful way.”
SUE MCCABE,
FORMER CHIEF EXECUTIVE, PHILANTHROPY NZ / Tōpūtanga Tuku Aroha o Aotearoa
“Rochelle’s ability to provide clear, actionable feedback while fostering growth had a significant impact on my performance and confidence as a leader.
Rochelle’s exceptional coaching style has not only strengthened me as a leader but has also contributed to the overall cohesion and effectiveness of the board.
Her insights and expertise have played a key role in guiding the board through important decisions and ensuring that our vision aligns with the broader mission of the council.”
TAIM LIGHTWOOD,
CHAIR, NZ NATIONAL REFUGEE YOUTH COUNCIL